Mon, 2 April 2007 Rich Brooks spins a horror story of what can happen when you rely too heavily on Google, or any other search engine for that matter. Sites Mentioned: flyte stuff:
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Tue, 6 March 2007 In this month's episode, Rich Brooks explains how a holistic approach to Web marketing can lead to success for small businesses. Important URLs: Sites Mentioned: Flyte Stuff:
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Sun, 4 February 2007 How do you know if your Web site is working for you? You need to measure the results. Rich Brooks walks you through setting up Google Analytic Goals so you can track conversions at your Web site. Important URL's:
Flyte's Stuff:
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Mon, 1 January 2007 Download Episode Here. It's been a while, hasn't it? Flytecast gets back up and running with a new approach...an audio take on our popular email newsletter flyte log. In this month's episode we look at how selling informational products over the Internet can help small business owners and entrepreneurs reach new customers, establish their expertise, and create passive streams of income. Links mentioned on the show include:
Direct download: Informational-Products-Podcast.m4a Category: Web Design & Development -- posted at: 8:08 PM Comments[0] |
Thu, 16 March 2006 Rich Brooks is back...sort of. Thanks to Denise Wakefield and Patsi Krakoff of the Blog Squad for letting me "do anything I want with the audio" of their recent interview of me as part of their Conversations with Experts. We discussed The Four Pillars of Web Marketing in a Q&A session, then they opened it up to the teleseminar listeners. Important links:
Direct download: 005_Web_Marketing-Conversations_with_Experts.mp3 Category: Web Marketing -- posted at: 6:50 AM Comments[2] |
Mon, 12 December 2005 In this episode of flytecast, Rich Brooks of flyte new media interviews Elizabeth Harvey, president of Harvey Marketing Group on the topic of search engine advertising. They discuss what search engine advertising is, how to get started, and provide some good tips so that small businesses can make the most out of their pay-per-click budget. Important links: Important resources: Comments[1] |
Mon, 21 November 2005 In this episode of flytecast, Rich
Brooks of flyte new media looks
at five common home page mistakes that small businesses make and how to correct
them. Links mentioned from the show: flyte material:
Direct download: 003-5_Home_Page_Mistakes.mp3 Category: Web Design & Development -- posted at: 11:30 AM Comments[1] |
Sun, 6 November 2005 In this episode of flytecast, Rich Brooks discusses email marketing and how to increase the number of subscribers to your email newsletter or mailing list. He explains the importance of email marketing to the success of a Web site and your business, looks at the benefits of going with an Email Service Provider (ESP,) and provides advice on how to keep those signups coming. Links and references mentioned in the show: Email Service Providers: Article: Offline Methods to Increase Your Email Subscriber Base Co-Registration Links: flyte material:
Direct download: 002_-_Email_Marketing_-__How_to_Grow_Your_Subscriber_Base.mp3 Category: Email Marketing -- posted at: 7:12 PM Comments[1] |
Sat, 22 October 2005 
Rich Brooks, president of flyte new media, discusses the benefits of incoming links for search engine marketing and the a successful Web site. Supplemental Links:
For more information on Web marketing and developing an effective Web site subscribe
to flyte log -
flyte's free email newsletter. Comments[2] |
