flytecast: web strategies for small business

Street Teams: Guerrilla Marketing Power for Small Business

Tue, 16 Oct 2007 17:19:00 GMT

Rich Brooks interviews Annie Mahle of Maine Adventure Sails and the J. & E. Riggin, a windjammer out of Rockland, ME.

Annie discusses how Maine Adventure Sails uses street teams to promote their small business and get her most passionate customers to market for her. Be sure to check out their blog at http://www.mainesailsblog.com/

Nine Online Tools for Your Web Based Business

Tue, 7 Aug 2007 12:41:00 GMT

Rich Brooks shares nine indispensable web-based tools for your business.

Links Mentioned:

flyte stuff:

Rich Brooks

Maximize Your Email Marketing Efforts

Mon, 2 Jul 2007 15:09:00 GMT

Rich Brooks shares four tips to maximize your email marketing campaigns.

Links Mentioned:

flyte stuff:

Rich Brooks

The Secret to a Web Site That Sells

Wed, 30 May 2007 01:10:00 GMT

Rich Brooks reveals the secret to a Web site that sells.

Help bail Rich out of jail, and raise money for the MDA for the fight against muscular dystrophy.

flyte stuff:

Rich Brooks

Six Blogging Myths That Are Holding You Back

Tue, 1 May 2007 13:42:00 GMT

Rich Brooks tackles the blogging myths that might be holding you back from online success.

Sites Mentioned:

flyte stuff:

Rich Brooks

The Dangers of Relying on Google for Business

Mon, 2 Apr 2007 20:34:00 GMT

Rich Brooks spins a horror story of what can happen when you rely too heavily on Google, or any other search engine for that matter.

Sites Mentioned:

flyte stuff:

Rich Brooks

Holistic Web Marketing: An Integrated Approach to Online Success

Tue, 6 Mar 2007 13:41:00 GMT

In this month's episode, Rich Brooks explains how a holistic approach to Web marketing can lead to success for small businesses.

Important URLs:

Sites Mentioned:

Flyte Stuff:

Rich Brooks

Tracking Conversions: Does Your Web Site Turn Suspects Into Prospects?

Sun, 4 Feb 2007 16:21:00 GMT

How do you know if your Web site is working for you? You need to measure the results.

Rich Brooks walks you through setting up Google Analytic Goals so you can track conversions at your Web site.

Important URL's:

Tracking Conversions (the article)
Google Analytics
Constant Contact (Email Service Provider)
Using e-commerce amounts as your goal values in Google Analytics
Have flyte install Google Analytics

Sites Mentioned:

Flyte's Stuff:

Rich Brooks

Informational Products: Selling Your Knowledge Online

Tue, 2 Jan 2007 01:08:00 GMT

Download Episode Here.

It's been a while, hasn't it? Flytecast gets back up and running with a new approach...an audio take on our popular email newsletter flyte log.

In this month's episode we look at how selling informational products over the Internet can help small business owners and entrepreneurs reach new customers, establish their expertise, and create passive streams of income.

Links mentioned on the show include:

The Four Pillars of Web Marketing: Conversations with Experts

Thu, 16 Mar 2006 11:50:00 GMT

Rich Brooks is back...sort of.

Thanks to Denise Wakefield and Patsi Krakoff of the Blog Squad for letting me "do anything I want with the audio" of their recent interview of me as part of their Conversations with Experts.

We discussed The Four Pillars of Web Marketing in a Q&A session, then they opened it up to the teleseminar listeners.

Important links:

Web Marketing for Entrepreneurs and Small Businesses Course Information
flyte new media
flyte's blog
flyte log: our email newsletter

Search Engine Marketing: Pay-Per-Click Advertising

contact@flyte.biz — Mon, 12 Dec 2005 16:03:00 GMT

In this episode of flytecast, Rich Brooks of flyte new media interviews Elizabeth Harvey, president of Harvey Marketing Group on the topic of search engine advertising.

They discuss what search engine advertising is, how to get started, and provide some good tips so that small businesses can make the most out of their pay-per-click budget.

Important links:

Important resources:

5 Home Page Mistakes Small Businesses Make

contact@flyte.biz — Mon, 21 Nov 2005 16:30:00 GMT

In this episode of flytecast, Rich Brooks of flyte new media looks at five common home page mistakes that small businesses make and how to correct them.

Links mentioned from the show:

flyte material:

flyte's Web site
flyte log, flyte's email newsletter
flyte: what works online, flyte's blog
flytecast: web strategies for small business, flyte's podcast

Email Marketing: How to Build Your Email Subscriber Base

contact@flyte.biz — Mon, 7 Nov 2005 00:12:00 GMT

In this episode of flytecast, Rich Brooks discusses email marketing and how to increase the number of subscribers to your email newsletter or mailing list.

He explains the importance of email marketing to the success of a Web site and your business, looks at the benefits of going with an Email Service Provider (ESP,) and provides advice on how to keep those signups coming.

Links and references mentioned in the show:

Email Service Providers:

Article: Offline Methods to Increase Your Email Subscriber Base

Co-Registration Links:

flyte material:

flyte's Web site
flyte log, flyte's email newsletter
flyte: what works online, flyte's blog
flytecast: web strategies for small business, flyte's podcast

Search Engine Strategies: Getting Incoming Links

contact@flyte.biz — Sat, 22 Oct 2005 14:05:00 GMT

Rich Brooks, president of flyte new media, discusses the benefits of incoming links for search engine marketing and the a successful Web site.

Supplemental Links:

Discover how many incoming links you (and your competition) have.

Links for article marketing:

For more information on Web marketing and developing an effective Web site subscribe to flyte log - flyte's free email newsletter.

For your daily fill of Web strategy, visit flyte's blog, flyte: what works online.